Around 1 full-time equivalent (financial year 2025).

Which sectors does Comm2You work for?

Construction & real estate, Public sector & non-profit, Sports & entertainment, Healthcare & pharma.

Who are the clients of Comm2You?

Among others DELA, vdk bank, Democo, ION, EnergyVision, Acerta, Mensura, Basic-Fit.

Review: Comm2You: PR bureau

Q: What is Comm2You specialised in?

Copywriting & long-form content, Corporate communication, Crisis communication, PR strategy & media relations, Sustainability & CSR communication, Copywriting.

Sinds 2022 is Comm2You actief als pr- & communicatiebureau uit Brussel. Het bureau is toegespitst op pr & communicatie en content & copy. Sectoren waar het bureau vaak werkt: sport, zorg/non-profit, vastgoed en bedrijven en opinieleiders.

Expertise

Comm2You brengt PR terug naar de essentie en is de uitdager van de Belgische PR-sector. Het boutique PR- en communicatiebureau, gespecialiseerd in journalistieke PR, komt tegemoet aan de vraag van bedrijven en organisaties naar een persoonlijkere aanpak en meer nieuwswaardige communicaties. Het bureau werkt bewust kleinschalig, met één-op-één aandacht voor de klant en doordacht advies op maat. Het team van doorwinterde communicatieprofessionals en ex-journalisten helpt bedrijven, organisaties en opinieleiders hun maatschappelijke verhalen op een nieuwswaardige en waarheidsgetrouwe manier te vertellen. Zowel in de media - van krant over podcast en LinkedIn tot debatten - als voor verschillende stakeholders.

Klanten

We werken voor bedrijven die impact op de maatschappij hebben. Daarbij maakt het niet uit of je nu een kmo, groot bedrijf, start-up of non-profitorganisatie bent. We pinnen ons niet vast op één specifieke sector. Of het nu over onze mobiliteit, onze mentale en fysieke gezondheid, de toekomst van ons vastgoed en huisvesting, onze planeet, het milieu of onze energie van morgen gaat, we vinden samen met onze klanten het meest nieuwswaardige verhaal.

Zelfomschreven cultuur

Nationale media halen met nieuwswaardige verhalen

Korte lijnen met senior experten.

Team

6,5 personen. Allemaal seniors met minstens 10 jaar ervaring in het vak tot 2O+ jaar ervaring. Gaande van ex-journalisten voor nationale media tot ex-woordvoerders en ervaren PR-consultants.

Referentieklanten: DELA, vdk bank, Democo, ION, EnergyVision, Acerta, Mensura, Basic-Fit, DNS Belgium, Lidl, Becom, Vlaamse Sportfederatie, Voetbal Vlaanderen, Vereniging Vlaamse Reisbureaus, FSMA
Gepercipieerde concurrenten: FINN, Wavemakers, Brum Smith, Bepublic Group, Whyte
Partners: Hotel Bonka
Ondernemingsnummer: BE 0794.647.358
Gemiddelde klantgrootte: 45k

Who do they see as competitors?

Brum Smith Wavemakers Whyte Corporate Affairs

As indicated by the agency itself.

1

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

202320242025

Latest year: € 341.058 gross margin, growth +27,2% against a sector median of +1,2%.

At or above sector pace

MarginEBITDA / gross margin · value-added coverage

202320242025

Comm2YouSector median

EBITDA margin 81,4%, sector median 25,6%. Value-added coverage 5,40 (median 1,29).

Healthy margin

Revenue per headGross margin per FTE, against payroll cost

€ 378.953

Median (2025) € 83.630

Against a payroll cost of € 70.037 per FTE. The ratio between the two is the coverage rate above.

Above the median

Yield levelYield per hour worked, against payroll cost

€ 260

Median (2025) € 50

1.313 hours worked, 1.459 per FTE. Against that sits € 48 of payroll cost per hour worked, leaving € 212 for premises, equipment, depreciation and profit.

Above the median

No hourly rate follows from this. Gross margin is already net of services and sundry goods, which mixes rebilled production with the agency's own overhead, and the accounts do not say how many hours were billable. Deriving a rate from this systematically understates it.

2

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: 78,4 months (median 12,2 mo). Equity in the latest year: € 411.904.

Adequate buffer

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 361.588. Liquidity ratio 2,55: current assets cover short-term debt in full. Solvency 61,3%.

Amply covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 20 days of supplier credit, sector median 71. The accounts were filed 181 days after closing; the legal deadline is seven months.

Pays and files on time

3

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

No serious signals

Signals in the last 24 months

Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
Board change · 6 Oct 2026 · Staatsblad
Appointments or resignations on the board. Routine during growth, succession or a new partner. Ask about it when several changes follow each other closely.
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Registered office moved · 10 Mar 2025 · Staatsblad
The registered office relocated. Usually just a new office.

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

Outgrew the sector median 2 years running
EBITDA margin above the sector median (81,4%)
Profitable in every one of the last 3 years
Strong buffer: 78,4 months of payroll in equity
Value-added per euro of payroll above the sector median (5,40)
Healthy working capital (current ratio 2,55)
Comfortable cash position: 2094 days of payroll

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

4

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

3 financial years, 2023 to 2025Result, staff and balance sheet

	2023	2024	2025
Result
Gross margin	€ 149.479	€ 268.045+79,3%	€ 341.058+27,2%
EBITDA	€ 149.479	€ 268.045	€ 277.625
EBITDA margin	100%	100%	81,4%
Staff
FTE	-	-	0,9
Gross margin per FTE	-	-	€ 378.953
Payroll cost per FTE	-	-	€ 70.037
Balance sheet
Equity	€ 131.475	€ 325.946	€ 411.904
Cash	€ 98.128	€ 289.409	€ 361.588
Liquidity ratio	2,60	3,46	2,55

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
The figures cover financial year 2025, filed on 30/06/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.

What the agency actually does 5 services

Content & Production

Copywriting & long-form content

PR & Reputation

Corporate communication Crisis communication PR strategy & media relations Sustainability & CSR communication

Sector focus

Retail & e-commerceFinance & insuranceTechnology & softwareTelecomAutomotive & mobilityFood & beverageHealth & pharmaTravel & hospitalityMedia & entertainmentEnergy & utilitiesReal estate & constructionPublic sector & governmentEducationB2B services

Based on IKAg research and public sources. Incomplete or outdated? Let us know.

1

People 6 people mapped

One strategist on board — enough to hold the direction, not to fill meetings.

JF

Joost Freys

Medeoprichter en bestuurder

AC

Arno Creve

BB

Bert Bouserie

JA

Jan Aelberts

Portretfotograaf en videograaf

LK

Lisa Kaspers

Senior PR Consultant

SV

Sander Vanlouwe

Based on public profiles. Something wrong? Let us know.

2

Seniors or juniors?

Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.

Payroll cost per FTE

€ 70.037

+14% versus the median

Team composition

0,9 FTE

€ 70.037

Median PR- & communicatiebureau (2025) € 61.577All agencies (2025) € 62.294

Read with care. Directors and partners invoicing through a management company are not in the payroll cost. At small agencies this skews the picture downwards considerably.

3

Will your team stay?

Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.

Exits 2025

/

Median for this type of agency (2025): 35,1%

Inflow 2025

111,1%

Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.