Factsheet & Review

Hakuto

We turn AI and new technology into marketing operations that actually run. More output in-house, less dependency on external agencies.

Data-, CRM- & martechbureau · Brussel

Hakuto is a marketing technology agency in Brussels, founded by two senior profiles from TBWA, AKQA, BBDO, DDB, MediaMonks and FamousGrey. We help brands build marketing capability they own: brand strategy, workflows, tooling and AI, embedded in their own teams. We work in short sprints with a fixed scope and handover everything we build.

Most partners work in one of three domains: brand strategy, creative production or technical implementation. We do all three, and the same people define the direction and build the systems. Nothing gets lost between thinking and doing, and what we build becomes yours: your team, your tools, your data.

Our approach: Human → Kickstart → Technology

Human: positioning, audience insight and brand direction.

Kickstart: teams, workflows and governance.

Technology: AI and tooling that accelerates execution.

The sequence is the point. Most marketing technology fails not because the tool is wrong, but because nobody defined what it should say or who is going to run it.

What we do

  • Brand strategy, positioning and campaign platforms, including bilingual NL/FR rollout.
  • AI in production: automated content and video pipelines, brand asset generators, persona and journey builders, testing automation.
  • Build: websites, e-commerce, web apps, internal tools and working prototypes. Shipped, not mocked up.
  • Capability building: setting up in-house content and growth teams, defining roles and governance, training teams on AI tooling.

How we work

  • One senior lead as your single point of contact. No account layer.
  • Sprints of 2 to 6 weeks with a fixed scope and a fixed fee
  • We prototype in weeks, test in live conditions, then embed what works.
  • Everything we build is handed over: files, workflows, prompts and access stay with you.
  • We scale through a curated freelance pool and a specialist partner network, adding 3D, motion, data or development capacity without adding overhead.
  • Hybrid in-house model: senior expertise embedded in your team, with capabilities built to stay
  • Senior-only execution, no junior layers
  • Fixed-scope sprints of 2 to 6 weeks, not open-ended retainers
  • The same people write the strategy and build the tooling
  • AI as working infrastructure, not experiments
Veelgestelde vragen over Hakuto
Wanneer werd Hakuto opgericht?
In 2026.
Waar zit Hakuto?
In Brussel, Belgie.
Waarin is Hakuto gespecialiseerd?
Data & martech strategy, Brand identity & design, Accessibility & inclusive design, Conversational (chatbots & voice assistants), Conversion rate optimisation, E-commerce (incl. payment).

Alle factsheets

Bedrijfsgegevens gecontroleerd bij de KBO op 2026-09-20.