Chase: digitale content marketing
Chase Agency is een digitaal marketing bureau, met focus op het inzetten van de creator economy (influencers) voor specifieke niches en doelgroepen (waaronder ook en vooral: jongeren). Ze worden vaak gevraagd om “iets voor Gen Z” te doen.
The content of this factsheet is in Dutch.
Chase bestaat sinds 2009 en profileert zich als social media bureau uit Gent. Er werken ongeveer 3 mensen, uitgedrukt in voltijdse equivalenten. De opgegeven expertise is social media en content & copy. Sectoren waar het bureau vaak werkt: jongeren/jong publiek, entertainment en retail/fmcg. Publiek gekende klanten zijn onder meer Tenways, Global Institute of Sport, Visit Antwerpen en Tempo-Team.
The Creator Economy
Chase Agency is een digitaal marketing bureau, met focus op het inzetten van de creator economy (influencers) voor specifieke niches en doelgroepen (waaronder ook en vooral: jongeren). Ze worden vaak gevraagd om “iets voor Gen Z” te doen.
Ze werken digitale campagnes uit, en verzorgen de always-on voor merken op zoek naar specifiek bereik. Dat doen ze liefst voor merken in cosmetica, sustainability en duurzame mobiliteit.
Opvallend is dat Chase naast het agency ook een community ondersteunt van zo’n 1000 content creators. Deze zetten ze dan ook volop in voor campagnes, en betrekken die vanaf de strategy.
Dat doen ze op dit moment met 9 VTE’s:
- 2 strategen
- 4 account/project managers
- 2 content creators
- aangevuld met freelance performance marketeers, video en design
Wat ze niet doen: offline, websites.
Zelf omschrijven ze hun cultuur met volgende trefwoorden: zachtaardig, GenZ & millennial, creatief, cultureel relevant, betrouwbaar, think like a strategist & act like a creator
Referentieklanten: Samsung, Zalando, Red Bull, FOD Mobiliteit, Viatris, Vlaio, Agoria, Perigo
Gepercipieerde concurrenten: Oona, Walkie Talkie
Ondernemingsnummer: 0675.646.867
Gemiddelde klantgrootte: 50k
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
Points to ask about- Registered office moved · 22 Sep 2026 · StaatsbladThe registered office relocated. Usually just a new office.
- Loss-making year · 31 Dec 2025 · NBBOne financial year closed at a loss. The size is not shown here: it can be a few thousand euros, a one-off settlement, or a deliberate investment. Ask the agency what was behind it.
- Sharp drop in equity · 31 Dec 2025 · NBBThe financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
- Low value-added coverage · 31 Dec 2025 · NBBEvery euro of payroll generates less than 95 cents of added value. That happens in a build-up year, with a lot of subcontracting, or under pressure on rates. Ask what explains it here.
What this agency does well
- Healthy working capital (current ratio 1,53)
- Equity was earned, not injected (reserves 8,9× the capital contributed)
- Comfortable cash position: 169 days of payroll
- Turnover below the median (27,6%)
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
4 financial years, 2022 to 2025Result, staff and balance sheet
| 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|
| Result | ||||
| Gross margin | € 211.096 | € 229.100+8,5% | € 244.361+6,7% | € 84.859-65,3% |
| EBITDA | € 28.673 | € 6.351 | € 11.867 | € -101.902 |
| EBITDA margin | 13,6% | 2,8% | 4,9% | - |
| Staff | ||||
| FTE | 3,9 | 4,8+23,1% | 4,0-16,7% | 2,9-27,5% |
| Gross margin per FTE | € 54.127 | € 47.729 | € 61.090 | € 29.262 |
| Payroll cost per FTE | € 45.196 | € 46.379 | € 58.088 | € 55.955 |
| Balance sheet | ||||
| Equity | € 185.942 | € 190.510 | € 191.232 | € 72.900 |
| Cash | € 156.036 | € 103.501 | € 146.698 | € 75.214 |
| Liquidity ratio | 2,12 | 1,91 | 3,86 | 1,53 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- The figures cover financial year 2025, filed on 27/07/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
What the agency actually does 4 services
Sector focus
Publicly known clients
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 16 people mapped
The heart of this team is creative: 6 of 16 profiles are makers. Within that core, Content Marketing, Art Direction and Video stand out. There are 2 strategists around — expect thinking first, pixels second.
Based on public profiles. Something wrong? Let us know.
Seniors or juniors?
Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.
- 69% women
- 31% men
Will your team stay?
Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.
Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
Frequently asked questions about Chase
- When was Chase founded?
- In 2009.
- Where is Chase located?
- In Gent, Belgium.
- What is Chase specialised in?
- Content strategy & editorial, Copywriting & long-form content, Organic social content, Social strategy & platform mix, Digital, Digital marketing.
- How big is Chase?
- Around 3 full-time equivalents (financial year 2025).
- Which sectors does Chase work for?
- Retail & e-commerce, Sports & entertainment.
- Who are the clients of Chase?
- Among others Samsung, Zalando, Red Bull, FOD Mobiliteit, Viatris, Vlaio, Agoria, Perigo.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.