What is DAS MEDIA specialised in?

Paid social, Search advertising (SEA), SEO & GEO, Website development, Web development, Online marketing.

How big is DAS MEDIA?

Around 5 full-time equivalents (financial year 2025).

Who are the clients of DAS MEDIA?

Among others Luxauto, Heyo, Didier, Eland, Leman Decorations, Bloom.

Review: DAS MEDIA: Digital Agency

Vanuit Waregem werkt DAS Media sinds 2009 als digitaal bureau (web & platform). Op de loonlijst staan ongeveer 5 voltijdse equivalenten. De opgegeven expertises zijn webdevelopment, seo en paid media (sea/social/display). Sectorieel richt het bureau zich vooral op vlaamse kmo's, e-commerce en west- en oost-vlaanderen. Uit de publiek bekende klantenlijst: Rademaker Dairy, Autohandel Didier, FieldParts en Heyo.

DAS MEDIA combineert technische e-commerce oplossingen met slimme marketing, van ERP/CRM-integraties tot webshops, bestelplatformen en webapplicaties, altijd op maat.
Klanten:
De klanten van DAS Media zijn voornamelijk KMO’s, vaak met 10 tot 200 medewerkers. Ze komen vooral uit B2B-sectoren zoals voedingsindustrie, automobiel, bouw, techniek en dienstverlening, maar ook B2C-bedrijven met een sterke verkoopambitie. Typisch zoeken ze een partner die zowel technisch maatwerk (zoals ERP/CRM-integraties, bestelplatformen en webshops) als digitale marketing combineert, zodat ze met één aanspreekpunt hun volledige digitale groei kunnen realiseren.
Zelfomschreven cultuur:
Oplossingsgericht, betrouwbaar, persoonlijk, flexibel, technisch sterk
Team:
1 project manager/partner
1 account manager/partner
4 developers,
1 designer
1 digitale marketeer
1 administratieve-HR medewerker

Referentieklanten: Luxauto, Heyo, Didier, Eland, Leman Decorations, Bloom,
Tech stack: Craft, Eigen CMS op Laravel en Filament, Laravel, Tailwind CSS, Alpine.js en Livewire
Gepercipieerde concurrenten: Esign, Indie Group, Ewings
Partners: Miss Blush
Ondernemingsnummer: BE0811178138
Gemiddelde klantgrootte: 40k

Who do they see as competitors?

Esign Ewings Indie Group

As indicated by the agency itself.

1

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

20212022202320242025

Latest year: € 438.542 gross margin, growth +16,3% against a sector median of +0,6%.

At or above sector pace

MarginEBITDA / gross margin · value-added coverage

20212022202320242025

DAS MediaSector median

EBITDA margin 20,9%, sector median 20,7%. Value-added coverage 1,28 (median 1,18).

Healthy margin

Revenue per headGross margin per FTE, against payroll cost

€ 93.307

Median (2024) € 74.646

Against a payroll cost of € 68.819 per FTE. The ratio between the two is the coverage rate above.

Above the median

Yield levelYield per hour worked, against payroll cost

€ 57

Median (2024) € 46

7.681 hours worked, 1.634 per FTE. Against that sits € 42 of payroll cost per hour worked, leaving € 15 for premises, equipment, depreciation and profit.

Above the median

No hourly rate follows from this. Gross margin is already net of services and sundry goods, which mixes rebilled production with the agency's own overhead, and the accounts do not say how many hours were billable. Deriving a rate from this systematically understates it.

2

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: 5,9 months (median 4,9 mo). Equity in the latest year: € 159.313.

Adequate buffer

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 135.690. Liquidity ratio 1,30: current assets cover short-term debt in full. Solvency 27%.

Amply covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 140 days of supplier credit, sector median 47. The accounts were filed 147 days after closing; the legal deadline is seven months.

Pays slower than average

3

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

No serious signals

Signals in the last 24 months

Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
Registered office moved · 22 Jul 2025 · Staatsblad
The registered office relocated. Usually just a new office.

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

EBITDA margin above the sector median (20,9%)
Profitable in every one of the last 5 years
Value-added per euro of payroll above the sector median (1,28)
Margin per hour worked rose 4 years in a row
Healthy working capital (current ratio 1,30)
Equity was earned, not injected (reserves 24,3× the capital contributed)
Comfortable cash position: 153 days of payroll
Turnover below the median (6,4%)

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

4

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

5 financial years, 2021 to 2025Result, staff and balance sheet

	2021	2022	2023	2024	2025
Result
Gross margin	€ 375.033	€ 387.822+3,4%	€ 358.950-7,4%	€ 376.922+5%	€ 438.542+16,3%
EBITDA	€ 66.791	€ 25.512	€ 30.895	€ 51.337	€ 91.663
EBITDA margin	17,8%	6,6%	8,6%	13,6%	20,9%
Staff
FTE	5,8	5,80%	4,9-15,5%	4,8-2%	4,7-2,1%
Gross margin per FTE	€ 64.661	€ 66.866	€ 73.255	€ 78.525	€ 93.307
Payroll cost per FTE	€ 53.023	€ 62.061	€ 66.705	€ 67.648	€ 68.819
Balance sheet
Equity	€ 139.228	€ 144.914	€ 147.935	€ 163.520	€ 159.313
Cash	€ 151.383	€ 83.220	€ 107.532	€ 149.915	€ 135.690
Liquidity ratio	1,46	1,34	1,35	1,42	1,30

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
The figures cover financial year 2025, filed on 27/05/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 5 Oct 2026. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.

What the agency actually does 4 services

Media

Paid social Search advertising (SEA)

Digital Experience & Tech

SEO & GEO Website development

Sector focus

Automotive & mobilityFood & beverageRetail & e-commerceTravel & hospitality

Publicly known clients

Rademaker DairyAutohandel DidierFieldPartsHeyoVander ZijpenImagopackTraycoLittle Ball VillageJomaparts

Based on IKAg research and public sources. Incomplete or outdated? Let us know.

1

People 2 people mapped

D

Dieter

S

Steven

Based on public profiles. Something wrong? Let us know.

2

Seniors or juniors?

Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.

Payroll cost per FTE

€ 68.819

+15% versus the median

Team composition

4,7 FTE

28% women
72% men

€ 68.819

Median Digitaal bureau (web & platform) (2024) € 59.996All agencies (2024) € 59.045

Read with care. Directors and partners invoicing through a management company are not in the payroll cost. At small agencies this skews the picture downwards considerably.

3

Will your team stay?

Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.

Exits 2025

6,4%

Median for this type of agency (2024): 29,3%

Inflow 2025

6,4%

0,3 FTE in, 0,3 FTE out

Net team change

0,0 FTE

20212022202320242025

Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.