What is Stampix specialised in?

Campaign concepts & big ideas, Campaign execution, CRM & lifecycle strategy, Marketing automation, Dashboards & reporting, Data science & analytics (incl. predictive modelling).

Around 11 full-time equivalents (financial year 2025).

Which sectors does Stampix work for?

Energy & environment, Finance & insurance, Sports & entertainment, Telecom & media, Food & beverage.

Who are the clients of Stampix?

Among others Orange, Disney, TUI, ING Belgium.

Review: Stampix

Stampix is een data-, crm- & martechbureau met thuisbasis in Gent, opgericht in 2016. Het team telt ongeveer 11 medewerkers (VTE). Het bureau combineert crm & marketing automation, creatie & reclame en data & analytics. Het zwaartepunt ligt bij opdrachtgevers uit telecom, verzekeringen, energie en drank. Namen die publiek aan dit bureau gelinkt worden: Orange, Disney, TUI en ING Belgium.

1

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

20212022202320242025

Latest year: € 503.737 gross margin, growth -35,5% against a sector median of +0,4%.

Shrinking

MarginEBITDA / gross margin · value-added coverage

20212022202320242025

StampixSector median

EBITDA margin -50,5%, sector median 20,8%. Value-added coverage 0,66 (median 1,12).

Loss-making

Revenue per headGross margin per FTE, against payroll cost

€ 45.382

Median (2025) € 86.163

Against a payroll cost of € 68.120 per FTE. The ratio between the two is the coverage rate above.

Below the median

Yield levelYield per hour worked, against payroll cost

€ 30

Median (2025) € 59

16.521 hours worked, 1.488 per FTE. Against that sits € 46 of payroll cost per hour worked, leaving € -15 for premises, equipment, depreciation and profit.

Below the median

No hourly rate follows from this. Gross margin is already net of services and sundry goods, which mixes rebilled production with the agency's own overhead, and the accounts do not say how many hours were billable. Deriving a rate from this systematically understates it.

2

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: 7,9 months (median 7,2 mo). Equity in the latest year: € 497.180.

Adequate buffer

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 143.023. Liquidity ratio 1,47: current assets cover short-term debt in full. Solvency 60,2%.

Amply covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 182 days of supplier credit, sector median 73. The accounts were filed 211 days after closing; the legal deadline is seven months.

Pays slower than average

3

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

1 red flag(s) (24m)

Signals in the last 24 months

Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
Board change · 27 Jan 2026 · Staatsblad
Appointments or resignations on the board. Routine during growth, succession or a new partner. Ask about it when several changes follow each other closely.
Two consecutive loss-making years · 31 Dec 2025 · NBB
Two financial years in a row closed at a loss. That can be an investment period, or a client that fell away. Ask what explains the pattern and what has changed since.
Sharp drop in equity · 31 Dec 2025 · NBB
The financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
+ 2 older signals within 24m

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

Strong buffer: 7,9 months of payroll in equity
Healthy working capital (current ratio 1,47)
Comfortable cash position: 69 days of payroll

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

4

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

5 financial years, 2021 to 2025Result, staff and balance sheet

	2021	2022	2023	2024	2025
Result
Gross margin	€ 527.962	€ 836.466+58,4%	€ 774.856-7,4%	€ 780.710+0,8%	€ 503.737-35,5%
EBITDA	€ 181.905	€ 375.178	€ 259.390	€ 82.166	€ -254.507
EBITDA margin	34,5%	44,9%	33,5%	10,5%	-50,5%
Staff
FTE	9,5	13,0+36,8%	10,8-16,9%	12,8+18,5%	11,1-13,3%
Gross margin per FTE	€ 55.575	€ 64.344	€ 71.746	€ 60.993	€ 45.382
Payroll cost per FTE	€ 36.290	€ 35.280	€ 46.591	€ 53.469	€ 68.120
Balance sheet
Equity	€ 570.615	€ 848.236	€ 956.279	€ 896.298	€ 497.180
Cash	€ 161.769	€ 317.362	€ 84.554	€ 232.979	€ 143.023
Liquidity ratio	2,10	2,87	2,69	2,20	1,47

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
The figures cover financial year 2025, filed on 30/07/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.

What the agency actually does 6 services

Advertising & Campaigns

Campaign concepts & big ideas Campaign execution

CRM, Email & Loyalty

CRM & lifecycle strategy Marketing automation

Data, Measurement & Governance

Dashboards & reporting Data science & analytics (incl. predictive modelling)

Sector focus

Finance & insuranceTelecomMedia & entertainmentTravel & hospitality

Publicly known clients

OrangeDisneyTUIING Belgium

Based on IKAg research and public sources. Incomplete or outdated? Let us know.

1

Seniors or juniors?

Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.

Payroll cost per FTE

€ 68.120

-6% versus the median

Team composition

11,1 FTE

42% women
58% men

€ 68.120

Median Data-, CRM- & martechbureau (2025) € 72.476All agencies (2025) € 62.294

Read with care. Directors and partners invoicing through a management company are not in the payroll cost. At small agencies this skews the picture downwards considerably.

2

Will your team stay?

Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.

Exits 2025

43,2%

Median for this type of agency (2025): 35,7%

Inflow 2025

12,6%

1,4 FTE in, 4,8 FTE out

Net team change

-3,4 FTE

20212022202320242025

Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.