Foodphoto
Foodphoto is a food content production studio in Ghent. Since 1988 we produce photography, film, food styling and hybrid AI imagery for big and small food and beverage brands across Europe.
The content of this factsheet is in Dutch.
Foodphoto is a family-run food content production studio in Ghent, Belgium. Founded in 1988 as a single photo studio, it is now run by the second generation and works for big and small food and beverage brands, food producers and creative agencies across Europe. Food styling, photography, film, post-production and hybrid AI all happen in-house, across four daylight studios and four professional kitchens. Services ranges from packshots and e-commerce visuals to recipe films, campaign key visuals and TV commercials production.
Foodphoto produces commercial food and beverage content from end to end.
Food is the only category we work in, and has been since 1988.
All organized from our productionhub in Ghent with a dedicated and experienced team in 4 fully equiped studios;
What we offer:
- **Food photography**: packshots, e-commerce visuals, recipe and campaign imagery
- **Food film and motion**: recipe films, social video, stop motion and TV commercials
- **Food styling and recipe development**: in-house stylists, chefs and patissiers
- **Post-production**: retouching, compositing, colour grading and batch consistency
- **Hybrid AI imagery**: brand-trained models for backgrounds, seasons and market variants
On-location production when the brief calls for it
- Food and drink content creation for big and small brands
- Styling, photography, film, post-production and AI in one in-house team, so you brief once instead of coordinating four suppliers.
- Four daylight studios and four professional kitchens, so productions can run in parallel and one shoot day delivers several formats.
- Never fake food. AI only extends the world around it, trained on your own image library and curated by our team.
- Built for long-term partnerships
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
No serious signalsWhat this agency does well
- EBITDA margin above the sector median (40,8%)
- Strong buffer: 9,0 months of payroll in equity
- Stable team (no meaningful FTE loss)
- Value-added per euro of payroll above the sector median (1,75)
- No warning signals in the last 24 months
- Healthy working capital (current ratio 1,43)
- Equity was earned, not injected (reserves 52,2× the capital contributed)
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
2 financial years, 2024 to 2025Result, staff and balance sheet
| 2024 | 2025 | |
|---|---|---|
| Result | ||
| Gross margin | € 787.888 | € 787.361-0,1% |
| EBITDA | € 336.550 | € 320.955 |
| EBITDA margin | 42,7% | 40,8% |
| Staff | ||
| FTE | 7,4 | 7,40% |
| Gross margin per FTE | € 106.471 | € 106.400 |
| Payroll cost per FTE | € 54.228 | € 57.490 |
| Balance sheet | ||
| Equity | € 167.460 | € 319.525 |
| Cash | € 160.568 | € 63.790 |
| Liquidity ratio | 1,23 | 1,43 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- The figures cover financial year 2025, filed on 19/04/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 7 Aug 2026. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.
What the agency actually does 9 services
Sector focus
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 16 people mapped
The heart of this team is creative: 5 of 16 profiles are makers. Within that core, Fotografie, Design and Video stand out. A specialist, not a generalist: the expertise is narrow but deep. Notably, no declared strategists in sight — this agency would rather make than philosophise.
Based on public profiles. Something wrong? Let us know.
Seniors or juniors?
Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.
- 62% women
- 38% men
Will your team stay?
Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.
Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.