BALD media
Uw experts hebben de kennis. Wij maken er content van die klanten begrijpen, vertrouwen en onthouden. Zo bouwt u stap voor stap aan autoriteit en een sterkere marktpositie.
The content of this factsheet is in Dutch.
Als nichebureau werkt BALD media voor B2B-technologiebedrijven in cybersecurity, IT en cloud. We luisteren naar uw experts, begrijpen uw markt en maken content die complexe verhalen helder en relevant maakt voor de mensen die u wilt bereiken.
Wij vertrekken niet vanuit kanalen. Wij vertrekken vanuit positionering.
- Waar staat uw organisatie vandaag?
- Welke rol wil u in de markt innemen?
- Welke content ondersteunt dat strategisch?
Van daaruit bouwen we:
- Duidelijke positionering
- Gerichte contentstrategieën
- Consistente zichtbaarheid
- Content die vertrouwen opbouwt
Geen losse campagnes. Wel structuur op lange termijn.
De roots van BALD media liggen in technologiejournalistiek en content voor IT-professionals. We weten hoe technische doelgroepen denken. We weten wat hen interesseert. En we weten vooral wat hen níét interesseert.
1× Best of ContentHow this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
Points to ask about- Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
- Sharp drop in equity · 30 Jun 2025 · NBBThe financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
What this agency does well
- EBITDA margin above the sector median (77,1%)
- Profitable in every one of the last 4 years
- Strong buffer: 23,8 months of payroll in equity
- Value-added per euro of payroll above the sector median (4,59)
- Healthy working capital (current ratio 1,26)
- Comfortable cash position: 615 days of payroll
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
4 financial years, 2022 to 2025Result, staff and balance sheet
| 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|
| Result | ||||
| Gross margin | € 38.876 | € 46.698+20,1% | € 45.178-3,3% | € 55.556+23% |
| EBITDA | € 38.573 | € 46.201 | € 44.617 | € 42.838 |
| EBITDA margin | 99,2% | 98,9% | 98,8% | 77,1% |
| Staff | ||||
| Balance sheet | ||||
| Equity | € 157.761 | € 169.905 | € 75.816 | € 23.650 |
| Cash | € 158.521 | € 33.675 | € 27.260 | € 20.125 |
| Liquidity ratio | 5,29 | 4,38 | 1,55 | 1,26 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
- The figures cover financial year 2025, filed on 13/01/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
What the agency actually does 10 services
Sector focus
Publicly known clients
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 5 people mapped
We mapped 5 people, but this agency keeps job titles to itself — the team page sticks to names. Who does what is best asked over coffee.
Based on public profiles. Something wrong? Let us know.
Award-winning work 1 award(s)
- Best of Content BronzeBest ST Content Campaign B2B · source ↗
As published by the organising award shows, collected by IKAg.
Frequently asked questions about BALD media
- When was BALD media founded?
- In 2018.
- Where is BALD media located?
- In Ravels, Belgium.
- What is BALD media specialised in?
- Marketing strategy, Storytelling & narrative, Content strategy & editorial, Copywriting & long-form content, Affiliate marketing, Community management.
- Who are the clients of BALD media?
- Among others Phished, Doccle, Teleroute, Telenet Business, Omninet, DATS 24, Telenet, Gamermatic, Androidworld België.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.