Wisenose
The content of this factsheet is in Dutch.
Wisenose is een eventbureau met thuisbasis in Sint-Denijs-Westrem, opgericht in 2009. De opgegeven expertises zijn events, creatie & reclame en content & copy. Het zwaartepunt ligt bij opdrachtgevers uit corporate events, overheid, hr/recruitment en technologie.
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
1 red flag(s) (24m)- Two consecutive loss-making years · 28 Sep 2026 · NBBTwo financial years in a row closed at a loss. That can be an investment period, or a client that fell away. Ask what explains the pattern and what has changed since.
- Sharp drop in equity · 28 Sep 2026 · NBBThe financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
- Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
- Loss-making year · 31 Dec 2025 · NBBOne financial year closed at a loss. The size is not shown here: it can be a few thousand euros, a one-off settlement, or a deliberate investment. Ask the agency what was behind it.
- Low value-added coverage · 31 Dec 2025 · NBBEvery euro of payroll generates less than 95 cents of added value. That happens in a build-up year, with a lot of subcontracting, or under pressure on rates. Ask what explains it here.
- Board change · 6 Oct 2025 · StaatsbladAppointments or resignations on the board. Routine during growth, succession or a new partner. Ask about it when several changes follow each other closely.
What this agency does well
- Strong buffer: 12,0 months of payroll in equity
- Healthy working capital (current ratio 12,07)
- Equity was earned, not injected (reserves 2,7× the capital contributed)
- Comfortable cash position: 398 days of payroll
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
5 financial years, 2022 to 2026Result, staff and balance sheet
| 2022 | 2023 | 2024 | 2025 | 2026 | |
|---|---|---|---|---|---|
| Result | |||||
| Gross margin | € 78.890 | € 56.905-27,9% | € 35.493-37,6% | € 25.635-27,8% | € 26.658+4% |
| EBITDA | € 57.970 | € 11.703 | € 35.131 | € -27.951 | € 456 |
| EBITDA margin | 73,5% | 20,6% | 99% | - | 1,7% |
| Staff | |||||
| FTE | 0,2 | 0,0-100% | - | 0,8 | 0,0-100% |
| Gross margin per FTE | € 394.449 | - | - | € 32.043 | - |
| Payroll cost per FTE | € 96.680 | - | - | € 66.802 | - |
| Balance sheet | |||||
| Equity | € -38.781 | € 15.089 | € 52.652 | € 23.040 | € 22.523 |
| Cash | € 14.707 | € 56.202 | € 19.173 | € 14.213 | € 24.519 |
| Liquidity ratio | 0,45 | 1,23 | 6,54 | 1,42 | 12,07 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
- The figures cover financial year 2026, filed on 14/10/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
Sector focus
Publicly known clients
Vlaamse Overheid, Inetum, House of HR, The Woody Group, Fednot, Telenet, Samsonite Europe, Rexel Belgium, Recupel, Partena Professional, ALDE Party, Port of Antwerp
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 3 people mapped
A small team: short lines, little noise between you and the makers.
Based on public profiles. Something wrong? Let us know.
Will your team stay?
Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.
Figures for financial year 2022: in 2026 this agency published no inflow or outflow.
Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2026. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
Frequently asked questions about Wisenose
- When was Wisenose founded?
- In 2009.
- Where is Wisenose located?
- In Gent, Belgium.
- What is Wisenose specialised in?
- Campaign concepts & big ideas, Campaign execution, Content strategy & editorial, Copywriting & long-form content, Events & experiences.
- How big is Wisenose?
- Around 0 full-time equivalents (financial year 2026).
- Which sectors does Wisenose work for?
- HR & employer branding, Public sector & non-profit, Retail & e-commerce, Technology & software.
- Who are the clients of Wisenose?
- Among others Vlaamse Overheid, Inetum, House of HR, The Woody Group, Fednot, Telenet, Samsonite Europe, Rexel Belgium, Recupel, Partena Professional, ALDE Party, Port of Antwerp.
Figures from the annual accounts up to financial year 2026. Company details checked against the CBE register on 2026-10-13.