Wennovate
The content of this factsheet is in Dutch.
Wennovate is een brandingbureau uit Gent, actief sinds 2021. Het aanbod bestrijkt strategie, branding & identiteit, paid media (sea/social/display) en content & copy.
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
Points to ask about- Late filing · 31 Aug 2026 · NBBThe annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
- Sharp drop in equity · 31 Dec 2025 · NBBThe financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
- Late filing · 28 Sep 2025 · NBBThe annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
What this agency does well
- EBITDA margin above the sector median (95,1%)
- Profitable in every one of the last 5 years
- Equity was earned, not injected (reserves 2,4× the capital contributed)
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
5 financial years, 2021 to 2025Result, staff and balance sheet
| 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|
| Result | |||||
| Gross margin | € 18.683 | € 17.005-9% | € 22.545+32,6% | € 20.167-10,5% | € 40.910+102,8% |
| EBITDA | € 18.209 | € 16.661 | € 22.160 | € 19.218 | € 38.892 |
| EBITDA margin | 97,5% | 98% | 98,3% | 95,3% | 95,1% |
| Staff | |||||
| Balance sheet | |||||
| Equity | € 16.199 | € 24.892 | € 36.920 | € 36.920 | € 17.028 |
| Cash | € 19.863 | € 32.048 | € 50.990 | € 46.449 | € 54.578 |
| Liquidity ratio | 1,15 | 1,55 | 1,77 | 1,81 | 1,01 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
- The figures cover financial year 2025, filed on 31/08/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
Sector focus
B2B-ondernemingen, KMO's die hun sales/business development willen opschalen
From our own research. The agency hasn't listed its sectors yet.
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
Coming soon
We're working on this part of the factsheet.
Frequently asked questions about Wennovate
- When was Wennovate founded?
- In 2021.
- Where is Wennovate located?
- In Gent, Belgium.
- What is Wennovate specialised in?
- Brand strategy & positioning, Marketing strategy, Brand identity & design, Content strategy & editorial, Copywriting & long-form content, Paid social.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.