How big is WeBuild Online?

Around 1 full-time equivalent (financial year 2025).

Review: WeBuild Online

Q: What is WeBuild Online specialised in?

Website development, Website strategy & UX.

Q: Who are the clients of WeBuild Online?

Among others JM Solutions, Satine Laser, Kaashandel Schockaert, Greentals, FSB Performance, Whisk, Winchill, Tzikis, Concept Pools, Angelo Brazilian Hair, Asbestos Database, Lotte De Cremer, VV Technix, Fietsen Wildiers, RheAxion.

Sinds 2020 is WeBuild Online actief als digitaal bureau (web & platform) uit Keerbergen. Het aanbod is gericht op webdevelopment en ux/ui design. Sectoren waar het bureau vaak werkt: kmo's en breed.

1

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

20212022202320242025

Latest year: € 57.955 gross margin, growth +203,1% against a sector median of +3,1%.

At or above sector pace

MarginEBITDA / gross margin · value-added coverage

20212022202320242025

WeBuild OnlineSector median

EBITDA margin 10,1%, sector median 22,6%. Value-added coverage 1,11 (median 1,23). Value-added coverage sits in the sector-wide grey zone (0.95-1.15): context, not an alarm.

Below sector level

Revenue per headGross margin per FTE, against payroll cost

€ 57.955

Median (2025) € 77.398

Against a payroll cost of € 50.984 per FTE. The ratio between the two is the coverage rate above.

Below the median

Yield levelYield per hour worked, against payroll cost

€ 34

Median (2025) € 48

1.718 hours worked, 1.718 per FTE. Against that sits € 30 of payroll cost per hour worked, leaving € 4 for premises, equipment, depreciation and profit.

Below the median

No hourly rate follows from this. Gross margin is already net of services and sundry goods, which mixes rebilled production with the agency's own overhead, and the accounts do not say how many hours were billable. Deriving a rate from this systematically understates it.

2

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: 17,1 months (median 5,3 mo). Equity in the latest year: € 72.833.

Adequate buffer

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 29.995. Liquidity ratio 3,54: current assets cover short-term debt in full. Solvency 65,4%.

Amply covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 13 days of supplier credit, sector median 46. The accounts were filed 209 days after closing; the legal deadline is seven months.

Pays and files on time

3

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

Points to ask about

Signals in the last 24 months

Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
Loss-making year · 31 Dec 2025 · NBB
One financial year closed at a loss. The size is not shown here: it can be a few thousand euros, a one-off settlement, or a deliberate investment. Ask the agency what was behind it.
+ 1 older signals within 24m

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

Strong buffer: 17,1 months of payroll in equity
Healthy working capital (current ratio 3,54)
Equity was earned, not injected (reserves 35,4× the capital contributed)
Comfortable cash position: 215 days of payroll
No departures in 2025

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

4

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

5 financial years, 2021 to 2025Result, staff and balance sheet

	2021	2022	2023	2024	2025
Result
Gross margin	€ 18.161	€ 41.081+126,2%	€ 36.257-11,7%	€ 19.121-47,3%	€ 57.955+203,1%
EBITDA	€ 17.466	€ 40.733	€ 36.257	€ 18.064	€ 5.857
EBITDA margin	96,2%	99,2%	100%	94,5%	10,1%
Staff
FTE	-	-	-	-	1,0
Gross margin per FTE	-	-	-	-	€ 57.955
Payroll cost per FTE	-	-	-	-	€ 50.984
Balance sheet
Equity	€ 15.281	€ 44.681	€ 60.319	€ 73.213	€ 72.833
Cash	€ 9.528	€ 28.895	€ 51.431	€ 23.483	€ 29.995
Liquidity ratio	1,66	4,59	2,76	3,95	3,54

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
The figures cover financial year 2025, filed on 28/07/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.

What the agency actually does 2 services

Digital Experience & Tech

Website development Website strategy & UX

Sector focus

Energy & utilitiesAutomotive & mobilityFood & beverageRetail & e-commerce

Publicly known clients

JM Solutions, Satine Laser, Kaashandel Schockaert, Greentals, FSB Performance, Whisk, Winchill, Tzikis, Concept Pools, Angelo Brazilian Hair, Asbestos Database, Lotte De Cremer, VV Technix, Fietsen Wildiers, RheAxion

Based on IKAg research and public sources. Incomplete or outdated? Let us know.

1

People 7 people mapped

The heart of this team is creative: 4 of 7 profiles are makers. Within that core, Design, UX/UI Design and Fotografie stand out.

JF

Julien Fontaine

Zaakvoerder

A

Arno

Webdesigner

CJ

Cara Jacobs

Social media

K

Kevin

Webdesigner

K

Kyle

Foto & video

M

Maxime

Copywriter

YD

Yoni De Bondt

Client & SEO manager

Based on public profiles. Something wrong? Let us know.

2

Seniors or juniors?

Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.

Payroll cost per FTE

€ 50.984

-20% versus the median

Team composition

1,0 FTE

0% women
100% men

€ 50.984

Median Digitaal bureau (web & platform) (2025) € 63.343All agencies (2025) € 62.294

Read with care. Directors and partners invoicing through a management company are not in the payroll cost. At small agencies this skews the picture downwards considerably.

3

Will your team stay?

Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.

Exits 2025

0,0%

Median for this type of agency (2025): 27,9%

Inflow 2025

100,0%

1,0 FTE in, 0,0 FTE out

Net team change

+1,0 FTE

Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.