Unikoo: shared services voor groeibedrijven
Unikoo is full-service in de letterlijke betekenis van het woord: ze verzorgen zowel finance, administratie, HR, als marketing/design/tech voor KMO’s en groeibedrijven.
The content of this factsheet is in Dutch.
Unikoo werkt ruim tien jaar als full-service bureau uit Berchem. De bezetting ligt rond 35 VTE. Het bureau combineert webdevelopment, branding & identiteit en ai & automatisering. Het zwaartepunt ligt bij opdrachtgevers uit start-ups en scale-ups en innovatieve kmo's.
Finance, HR en marketing
Unikoo is full-service in de letterlijke betekenis van het woord: ze verzorgen zowel finance, administratie, HR, als marketing/design/tech voor KMO’s en groeibedrijven.
Ze willen hun klanten ontzorgen in alle expertises die niet de core business zijn.
Op marketing vlak ondersteunen ze met digitale (performance) marketing, branding, bouwen van websites en -platformen, en cloud architectuur.
Dat doen ze met een team van een 40-tal VTE, waaronder
- 15 performance marketeers, grafici, content marketeers (ook via de integratie van Hippo Communicatie)
- 11 full-stack developers.
Wat ze niet doen: grootschalige PR campagnes, TV/radio, marktonderzoek, direct marketing, event marketing
Zelf omschrijven ze hun cultuur als: zorgzaam, familiair, soft, partnership.
Referentieklanten: Unifly, Dripl, Ebema, The Beacon, The Pelvic Floor, Bolt
Gepercipieerde concurrenten: divers, van Didiom en Upthrust binnen marketing, van Finsiders tot De Supporters binnen finance & admin.
Werken graag complementair samen met: Accelerate Studio, Buroform
Ondernemingsnummer: 0540.823.203
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
No serious signals- Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Oct 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
- Thin buffer · 31 Dec 2025 · NBBEquity covers less than three months of payroll. A limited reserve, and at many smaller agencies the normal state of affairs. Ask how the agency absorbs a setback.
What this agency does well
- Profitable in every one of the last 5 years
- Team grew (+86,6% FTE in the latest year)
- Margin per hour worked rose 3 years in a row
- Healthy working capital (current ratio 1,37)
- Equity was earned, not injected (reserves 60,7× the capital contributed)
- Turnover below the median (21,3%)
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
5 financial years, 2021 to 2025Result, staff and balance sheet
| 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|
| Result | |||||
| Gross margin | € 811.172 | € 963.133+18,7% | € 1,34 mln+39,6% | € 1,16 mln-13,6% | € 2,43 mln+109,4% |
| EBITDA | € 202.328 | € 126.391 | € 131.991 | € 92.186 | € 167.373 |
| EBITDA margin | 24,9% | 13,1% | 9,8% | 7,9% | 6,9% |
| Staff | |||||
| FTE | 13,8 | 16,0+15,9% | 20,7+29,4% | 18,6-10,1% | 34,7+86,6% |
| Gross margin per FTE | € 58.781 | € 60.196 | € 64.951 | € 62.463 | € 70.111 |
| Payroll cost per FTE | € 43.357 | € 51.690 | € 58.154 | € 46.733 | € 64.934 |
| Balance sheet | |||||
| Equity | € 204.025 | € 273.539 | € 336.445 | € 350.370 | € 382.491 |
| Cash | € 98.356 | € 110.930 | € 262.222 | € 232.419 | € 290.184 |
| Liquidity ratio | 1,40 | 1,43 | 1,31 | 1,33 | 1,37 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- The figures cover financial year 2025, filed on 30/07/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.
What the agency actually does 4 services
Sector focus
Publicly known clients
iFLUX, Idalko, Cardoen, Bolt, BiometrIQ, Nodis Consulting, Dripl, Unifly, Wouters & Hendrix, Jeco Energies, Pencil 42, Data Protection Institute, Skyebase, Better Minds, The Beacon
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 45 people mapped
Digital marketing is the engine: 11 of 45 profiles sit there. Within that core, Content Marketing, Analytics and SEO stand out. One strategist on board — enough to hold the direction, not to fill meetings. At 45+ people, there's capacity for several tracks at once.
Based on public profiles. Something wrong? Let us know.
Seniors or juniors?
Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.
- 61% women
- 39% men
Will your team stay?
Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.
Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.
Frequently asked questions about Unikoo
- When was Unikoo founded?
- In 2017.
- Where is Unikoo located?
- In Antwerpen, Belgium.
- What is Unikoo specialised in?
- AI & innovation strategy, Brand strategy & positioning, Brand identity & design, Website development, App development, Branding.
- How big is Unikoo?
- Around 35 full-time equivalents (financial year 2025).
- Who are the clients of Unikoo?
- Among others Unifly, Dripl, Ebema, The Beacon, The Pelvic Floor, Bolt.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.