More Social
The content of this factsheet is in Dutch.
More Social is een social media bureau uit Sint-Niklaas, actief sinds 2021. Het aanbod is gericht op social media en paid media (sea/social/display). De klanten komen vooral uit kmo's en merken (algemeen).
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
1 red flag(s) (24m)- Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
- Critical buffer · 30 Sep 2025 · NBBEquity covers less than one month of payroll. At an agency that pays out its profit every year this means something different than at one that is losing money. Ask where the reserve sits.
- Sharp drop in equity · 30 Sep 2025 · NBBThe financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
- Loss-making year · 30 Sep 2025 · NBBOne financial year closed at a loss. The size is not shown here: it can be a few thousand euros, a one-off settlement, or a deliberate investment. Ask the agency what was behind it.
What this agency does well
- Gross margin grew 3 years in a row
- Healthy working capital (current ratio 1,37)
- Comfortable cash position: 84 days of payroll
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
4 financial years, 2022 to 2025Result, staff and balance sheet
| 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|
| Result | ||||
| Gross margin | € 73.024 | € 139.136+90,5% | € 226.929+63,1% | € 278.967+22,9% |
| EBITDA | € 39.686 | € 11.079 | € 9.218 | € -7.947 |
| EBITDA margin | 54,3% | 8% | 4,1% | -2,8% |
| Staff | ||||
| Balance sheet | ||||
| Equity | € 33.182 | € 37.753 | € 37.831 | € 20.308 |
| Cash | € 38.709 | € 56.869 | € 12.354 | € 65.834 |
| Liquidity ratio | 1,88 | 1,85 | 1,67 | 1,37 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
- The figures cover financial year 2025, filed on 22/04/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 21 Sep 2026. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.
What the agency actually does 4 services
Sector focus
Publicly known clients
Asmodee, Thermen Katara, Eigen Bodem, Brugge Kaas, Chateau Pironne, KDS dak en gevel, Warande Shopping, Van der Valk Hotel Beveren, Ontdek Sint-Niklaas, BADAFF, Kerel Bier, Fantasia Festival, Filliers, Big Green Egg, Da Vinci Clinic
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
People 11 people mapped
The heart of this team is creative: 4 of 11 profiles are makers. Within that core, Copywriting, Design and Video stand out. One strategist on board — enough to hold the direction, not to fill meetings.
Based on public profiles. Something wrong? Let us know.
Frequently asked questions about More Social
- When was More Social founded?
- In 2021.
- Where is More Social located?
- In Sint-Niklaas, Belgium.
- What is More Social specialised in?
- Paid social, Search advertising (SEA), Organic social content, Social strategy & platform mix.
- Who are the clients of More Social?
- Among others Asmodee, Thermen Katara, Eigen Bodem, Brugge Kaas, Chateau Pironne, KDS dak en gevel, Warande Shopping, Van der Valk Hotel Beveren, Ontdek Sint-Niklaas, BADAFF, Kerel Bier, Fantasia Festival, Filliers, Big Green Egg, Da Vinci Clinic.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-09-12.