How big is Limelight?

Around 6 full-time equivalents (financial year 2025).

Review: Limelight

Q: What is Limelight specialised in?

Content strategy & editorial, Copywriting & long-form content, Video production.

Q: Who are the clients of Limelight?

Among others Starline, CRANIUM, NOBA, Savaco, Ethias, GDesign Architecten, Limburg.net, Multiline, Scania, Gemeente Kontich, Vlaamse Ontginners, Trainworld, B4Plastics, Job Talent, Group Ceyssens.

Limelight is een productiehuis met thuisbasis in Herk-de-Stad, opgericht in 2018. Het team telt ongeveer 5 medewerkers (VTE). De dienstverlening draait om video & productie en content & copy. De klanten komen vooral uit b2b en bedrijfscommunicatie.

1

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

20212022202320242025

Latest year: € 473.249 gross margin, growth +31,1% against a sector median of 0%.

At or above sector pace

MarginEBITDA / gross margin · value-added coverage

20212022202320242025

LimelightSector median

EBITDA margin 30,5%, sector median 45,7%. Value-added coverage 1,44 (median 1,46).

Healthy margin

Revenue per headGross margin per FTE, against payroll cost

€ 75.119

Median (2025) € 77.875

Against a payroll cost of € 51.567 per FTE. The ratio between the two is the coverage rate above.

Around the median

Yield levelYield per hour worked, against payroll cost

€ 44

Median (2025) € 48

10.657 hours worked, 1.692 per FTE. Against that sits € 30 of payroll cost per hour worked, leaving € 14 for premises, equipment, depreciation and profit.

Around the median

No hourly rate follows from this. Gross margin is already net of services and sundry goods, which mixes rebilled production with the agency's own overhead, and the accounts do not say how many hours were billable. Deriving a rate from this systematically understates it.

2

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: 6,3 months (median 9,9 mo). Equity in the latest year: € 170.246.

Adequate buffer

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 161.668. Liquidity ratio 1,46: current assets cover short-term debt in full. Solvency 42,4%.

Amply covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 43 days of supplier credit, sector median 58. The accounts were filed 251 days after closing; the legal deadline is seven months.

Filed late

3

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

No serious signals

Signals in the last 24 months

Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
Late filing · 8 Sep 2026 · NBB
The annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Sep 2026 · Google Autocomplete
Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

Outgrew the sector median 2 years running
Profitable in every one of the last 5 years
Strong buffer: 6,3 months of payroll in equity
Team grew (+23,5% FTE in the latest year)
Margin per hour worked rose 2 years in a row
Healthy working capital (current ratio 1,46)
Equity was earned, not injected (reserves 8,2× the capital contributed)
Comfortable cash position: 182 days of payroll
Turnover below the median (17,5%)

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

4

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

5 financial years, 2021 to 2025Result, staff and balance sheet

	2021	2022	2023	2024	2025
Result
Gross margin	€ 208.696	€ 313.214+50,1%	€ 285.097-9%	€ 360.944+26,6%	€ 473.249+31,1%
EBITDA	€ 89.145	€ 131.749	€ 40.871	€ 119.399	€ 144.551
EBITDA margin	42,7%	42,1%	14,3%	33,1%	30,5%
Staff
FTE	3,0	4,1+36,7%	4,8+17,1%	5,1+6,3%	6,3+23,5%
Gross margin per FTE	€ 69.565	€ 76.394	€ 59.395	€ 70.773	€ 75.119
Payroll cost per FTE	€ 39.586	€ 44.086	€ 50.675	€ 47.202	€ 51.567
Balance sheet
Equity	€ 73.684	€ 163.769	€ 170.246	€ 170.246	€ 170.246
Cash	€ 127.049	€ 142.921	€ 100.665	€ 213.678	€ 161.668
Liquidity ratio	1,20	1,83	1,62	1,48	1,46

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
The figures cover financial year 2025, filed on 08/09/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.

What the agency actually does 3 services

Content & Production

Content strategy & editorial Copywriting & long-form content Video production

Sector focus

Fashion & lifestyleFinance & insuranceB2B servicesPublic sector & governmentReal estate & construction

Publicly known clients

Starline, CRANIUM, NOBA, Savaco, Ethias, GDesign Architecten, Limburg.net, Multiline, Scania, Gemeente Kontich, Vlaamse Ontginners, Trainworld, B4Plastics, Job Talent, Group Ceyssens

Based on IKAg research and public sources. Incomplete or outdated? Let us know.

1

People 9 people mapped

The heart of this team is creative: 5 of 9 profiles are makers. Within that core, Video, Design and Motion stand out. Notably, no declared strategists in sight — this agency would rather make than philosophise.

FV

Fréderique Voesen

Account manager

GC

Gerrit Creemers

Zaakvoerder

CV

Christophe Vermijlen

Grafisch- & motion designer

KS

Kirsten Schepers

Productieassistent

LS

Levi Stulens

Performance Marketeer

SL

Sander Loockx

Foto- & videograaf

SV

Sander Vandenbroeck

Cameraman & video editor

SK

Stefan Kessels

Cameraman & video editor

VV

Victor Vandevenne

Cameraman & video editor

Based on public profiles. Something wrong? Let us know.

2

Seniors or juniors?

Payroll cost per FTE is the best public proxy for a team's experience level. Higher is not automatically better, but it says something about who sits at the table.

Payroll cost per FTE

€ 51.567

-7% versus the median

Team composition

6,3 FTE

27% women
74% men

€ 51.567

Median Productiehuis (2025) € 55.256All agencies (2025) € 62.294

Read with care. Directors and partners invoicing through a management company are not in the payroll cost. At small agencies this skews the picture downwards considerably.

3

Will your team stay?

Inflow and outflow from the social report. This series only counts people on the payroll: freelancers who invoice do not appear in it. A low figure therefore means two very different things, a stable permanent team or a small core with heavy outsourcing. A high figure usually points to short contracts. Compare only within the same type of agency.

Exits 2025

17,5%

Median for this type of agency (2025): 30,8%

Inflow 2025

30,2%

1,9 FTE in, 1,1 FTE out

Net team change

+0,8 FTE

20212022202320242025

Source: annual accounts and social reports (NBB), collected by IKAg. Financial year 2025. Calculations by IKAg; an indication, not financial advice. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.