exCit Communication
The content of this factsheet is in Dutch.
exCit Communication is een brandingbureau uit Gent, actief sinds 2004. Ze werken rond strategie, branding & identiteit en paid media (sea/social/display). Het zwaartepunt ligt bij opdrachtgevers uit ondernemers en investeerders die snelle en tastbare marketingresultaten willen.
How this agency makes money
Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.
Can the agency take a hit
Buffer, cash position and payment behaviour side by side, so you can see where they disagree.
Signals and strengths
Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.
Continuity
No serious signals- Zichtbaarheid verschoven · 1 Nov 2026 · Google Autocomplete
- Zichtbaarheid verschoven · 1 Aug 2026 · Google Autocomplete
- Late filing · 27 Jun 2025 · NBBThe annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
- Registered office moved · 12 Feb 2025 · StaatsbladThe registered office relocated. Usually just a new office.
What this agency does well
- EBITDA margin above the sector median (94,9%)
- Profitable in every one of the last 5 years
- Healthy working capital (current ratio 4,10)
- Equity was earned, not injected (reserves 8,6× the capital contributed)
All the figures
Reference material, not a starting point. Expand it if you want to read the series yourself.
5 financial years, 2021 to 2025Result, staff and balance sheet
| 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|
| Result | |||||
| Gross margin | € 36.691 | € 54.427+48,3% | € 120.935+122,2% | € 75.460-37,6% | € 32.594-56,8% |
| EBITDA | € 36.529 | € 53.466 | € 118.464 | € 74.068 | € 30.923 |
| EBITDA margin | 99,6% | 98,2% | 98% | 98,2% | 94,9% |
| Staff | |||||
| Balance sheet | |||||
| Equity | € 112.021 | € 148.636 | € 241.400 | € 284.041 | € 285.295 |
| Cash | - | - | € 8.959 | € 2 | € 0 |
| Liquidity ratio | 2,75 | 3,77 | 3,29 | 4,47 | 4,10 |
Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.
What this factsheet does not know
- How good the work is. Figures do not measure creativity, strategy or chemistry.
- How the client portfolio is spread. Concentration is not in the accounts.
- Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
- This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
- The figures cover financial year 2025, filed on 27/04/2026. At a fast-moving agency reality today may differ.
Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2025: the last year for which nearly all accounts have been filed.
What the agency actually does 5 services
Sector focus
Publicly known clients
La Lorraine Bakery Group, Afriwise, Lantmannen Unibake, GrandOptical, DPG Media, Sanoma, Cinéart, Filmfestival Oostende, Paradiso Films, Wombat, Mountain C, Kindred Belgium, éénzéé productions, Mobile Liquor Store
Based on IKAg research and public sources. Incomplete or outdated? Let us know.
Coming soon
We're working on this part of the factsheet.
Frequently asked questions about exCit Communication
- When was exCit Communication founded?
- In 2004.
- Where is exCit Communication located?
- In Gent, Belgium.
- What is exCit Communication specialised in?
- Brand strategy & positioning, Marketing strategy, Brand identity & design, Paid social, Search advertising (SEA).
- Who are the clients of exCit Communication?
- Among others La Lorraine Bakery Group, Afriwise, Lantmannen Unibake, GrandOptical, DPG Media, Sanoma, Cinéart, Filmfestival Oostende, Paradiso Films, Wombat, Mountain C, Kindred Belgium, éénzéé productions, Mobile Liquor Store.
Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.