What is Desent specialised in?

Brand strategy & positioning, Marketing strategy, Brand identity & design, Website strategy & UX.

Factsheet & Review

Desent

UX & design studio · Flemish Brabant

The content of this factsheet is in Dutch.

Vanuit Gooik werkt Desent sinds 2022 als ux- & designstudio. Het bureau combineert ux/ui design, strategie en branding & identiteit. Sectorieel richt het bureau zich vooral op breed; merken die design en ondernemerschap combineren.

How this agency makes money

Revenue, margin and what an hour of work brings in. Everything on the earning side sits together here.

Revenue trendgross margin per financial year

202320242025

Latest year: € 3.776 gross margin, growth - against a sector median of -3,7%.

Not enough history

MarginEBITDA / gross margin · value-added coverage

202320242025

DesentSector median

EBITDA margin 88,2%, sector median 15,1%. Value-added coverage - (median 1,06).

Healthy margin

Can the agency take a hit

Buffer, cash position and payment behaviour side by side, so you can see where they disagree.

Bufferequity in months of payroll

Buffer: - (median 3,4 mo). Equity in the latest year: € -1.200.

No buffer data

Cash positionAvailable cash, and whether it covers short-term debt

Cash € 2.453. Liquidity ratio 0,70: current assets cover short-term debt not in full. Solvency -10,8%.

Not covered

Payment behaviourTowards suppliers and towards the NBB

Trade payables correspond to 518 days of supplier credit, sector median 53. The accounts were filed 243 days after closing; the legal deadline is seven months.

Filed late

Signals and strengths

Events from the CBE and the Official Gazette over the past 24 months, plus positive markers derived from the figures.

Continuity

2 red flag(s) (24m)

Signals in the last 24 months

Late filing · 31 Aug 2026 · NBB
The annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
Negative equity · 31 Dec 2025 · NBB
Debts exceed assets. Sometimes a subordinated shareholder loan sits opposite that, sometimes not. Ask how the agency is covering this, and on what timescale.
Sharp drop in equity · 31 Dec 2025 · NBB
The financial reserve shrank by more than 30% over two financial years. A dividend, buying out a partner and a loss-making year all look the same here. Ask which of the three it was.
Late filing · 29 Aug 2025 · NBB
The annual accounts were filed after the statutory deadline. Over a third of the sector does this, usually because of the accountant's calendar. Rarely a story in itself.
Registered office moved · 12 Feb 2025 · Staatsblad
The registered office relocated. Usually just a new office.
Two consecutive loss-making years · 31 Dec 2024 · NBB
Two financial years in a row closed at a loss. That can be an investment period, or a client that fell away. Ask what explains the pattern and what has changed since.

Click a signal for a plain-language explanation. Each signal is a fact from a public source, without the agency's own context. Best to ask them directly.

What this agency does well

EBITDA margin above the sector median (88,2%)

Each point is a fact from the filed annual accounts, measured against the same thresholds and sector medians as the signals above.

All the figures

Reference material, not a starting point. Expand it if you want to read the series yourself.

3 financial years, 2023 to 2025Result, staff and balance sheet

	2023	2024	2025
Result
Gross margin	€ 3.972	€ -3.270-182,3%	€ 3.776
EBITDA	€ 3.028	€ -3.883	€ 3.330
EBITDA margin	76,2%	-	88,2%
Staff
Balance sheet
Equity	€ 3.280	€ -2.453	€ -1.200
Cash	-	€ 463	€ 2.453
Liquidity ratio	1,05	0,69	0,70

Payroll cost per FTE comes from the social report where available, otherwise from the Remuneration line. Both are gross costs including employer contributions.

What this factsheet does not know

How good the work is. Figures do not measure creativity, strategy or chemistry.
How the client portfolio is spread. Concentration is not in the accounts.
Freelancers and subcontractors are not in the FTE figures. An agency with 40 staff may in practice run with 70 people.
This agency files an abbreviated or micro scheme and therefore publishes no staff data. Seniority, turnover and hourly level cannot be derived. This is entirely legal and says nothing about quality.
The figures cover financial year 2025, filed on 31/08/2026. At a fast-moving agency reality today may differ.

Based on publicly filed annual accounts (NBB) and official records (CBE, Belgian Official Gazette). An indication, not financial advice. Sector medians calculated on 2 Nov 2026. Sector medians based on financial year 2024: the last year for which nearly all accounts have been filed.

Frequently asked questions about Desent

When was Desent founded?: In 2022.
Where is Desent located?: In Gooik, Belgium.
What is Desent specialised in?: Brand strategy & positioning, Marketing strategy, Brand identity & design, Website strategy & UX.

All factsheets

Website: www.desent.agency →
Legal form: BV
Address: Heideblik 14, 1755 Gooik
Company number: BE0786.384.938

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Your annual budget with this agency

Based on a gross margin of € 3.776 (financial year 2025).

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Figures from the annual accounts up to financial year 2025. Company details checked against the CBE register on 2026-10-13.