# The Future Funnel

The Future Funnel is gespecialiseerd in het ontwikkelen en uitvoeren van datagedreven e-mailmarketing- en marketing automation strategieën.

**Summary.** The Future Funnel is a email marketing automation agency. Based in Ronse. Founded in 2023. Expertise: Content strategy & editorial, Copywriting & long-form content, Paid social, Search advertising (SEA), CRM & lifecycle strategy, Marketing automation, Dashboards & reporting, Data science & analytics (incl. predictive modelling). Works for clients in Retail & e-commerce. Reference clients include Gamma, Torfs, Trademart, Pegase, Nespresso.

## Key facts

| Field | Value |
|---|---|
| Type | email marketing automation agency |
| Founded | 2023 |
| Location | Napoléon Annicqstraat 49/203, 9600 Ronse |
| Website | https://thefuturefunnel.com/ |
| LinkedIn | https://www.linkedin.com/company/the-future-funnel/ |
| Founder(s) | Jasper Van Laethem, Ian Lennon |
| Company number | BE1001.099.485 |
| NACE main activity | 73300 - Activiteiten van adviesbureaus op het gebied van public relations en communicatie |
| Expertise | Content strategy & editorial, Copywriting & long-form content, Paid social, Search advertising (SEA), CRM & lifecycle strategy, Marketing automation, Dashboards & reporting, Data science & analytics (incl. predictive modelling), E-mail marketing |
| Sectors | Retail & e-commerce |
| Average client size | 30k |

## What does The Future Funnel do?

Senior experten met een pragmatische aanpak
The Future Funnel is gespecialiseerd in het ontwikkelen en uitvoeren van datagedreven e-mailmarketing- en marketing automation strategieën.
Meer dan een e-mailnieuwsbrief, maar waardevolle en relevante communicatie door het gebruik van actionable data, automatisatie en goede marketingpsychologische principes.
Ze zetten de juiste flows, campagnes en lead generation acties op, op het juiste moment in de customer journey. Ook creëren ze de juiste content (copy + design) en rapporteren & analyseren ze de data om van daaruit continu te optimaliseren.
Ze doen dit liefst voor grotere B2C klanten in e-commerce, retail en consumer brands.
Op dit moment zijn ze met 3 VTE’s:

- 3 strategische consultants
Wat ze niet doen: traffic generation & performance marketing

## Where is The Future Funnel based?

The Future Funnel is based in Napoléon Annicqstraat 49/203, 9600 Ronse, Belgium.

## What expertise does The Future Funnel have?

- Content strategy & editorial
- Copywriting & long-form content
- Paid social
- Search advertising (SEA)
- CRM & lifecycle strategy
- Marketing automation
- Dashboards & reporting
- Data science & analytics (incl. predictive modelling)
- E-mail marketing

## Which sectors does The Future Funnel work for?

- Retail & e-commerce

## Which clients does The Future Funnel work with?

- Gamma
- Torfs
- Trademart
- Pegase
- Nespresso

## Who are the competitors of The Future Funnel?

The Reference, Springbok

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2024 | / | € 13.268 | € 12.046 | / |
| 2025 | / | € 6.881 | € 5.896 | / |

## Frequently asked questions

**When was The Future Funnel founded?** In 2023.

**Where is The Future Funnel located?** In Ronse, Belgium.

**What is The Future Funnel specialised in?** Content strategy & editorial, Copywriting & long-form content, Paid social, Search advertising (SEA), CRM & lifecycle strategy, Marketing automation.

**Which sectors does The Future Funnel work for?** Retail & e-commerce.

**Who are the clients of The Future Funnel?** Among others Gamma, Torfs, Trademart, Pegase, Nespresso.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-13. Canonical page: https://www.ikag.be/en/factsheets/the-future-funnel-email-marketing-automation-agency