# The Crew

We believe that positive creativity empowers brands. As a boutique agency, we live your brand daily, acting as an extension of your team .

**Summary.** The Crew is an agency. Based in Elsene. Founded in 2000. The team is around 22 FTE. Expertise: Brand strategy & positioning, Customer value propositions & business development, Marketing strategy, Brand identity & design, Design systems & brand guidelines, Packaging design, Product & service design, Storytelling & narrative. Reference clients include Croix-Rouge de Belgique, Ligue Braille.

## Key facts

| Field | Value |
|---|---|
| Founded | 2000 |
| Location | Avenue Louise 251 Louizalaan, 1050 Elsene |
| Website | https://www.thecrew.be |
| LinkedIn | https://www.linkedin.com/company/thecrewbe/ |
| Instagram | https://www.instagram.com/thecrew.be/ |
| Company number | BE0473.402.956 |
| NACE main activity | 70200 - Activiteiten van adviesbureaus op het gebied van bedrijfsvoering en overig managementadvies |
| Expertise | Brand strategy & positioning, Customer value propositions & business development, Marketing strategy, Brand identity & design, Design systems & brand guidelines, Packaging design, Product & service design, Storytelling & narrative, AI-assisted creative production, Campaign concepts & big ideas, Campaign execution, Creative adaptation & versioning, Animation, 3D & motion, Audio & podcasts, Content strategy & editorial, Copywriting & long-form content, Photography, Print & AV production, Social-native content, Translations & localisation, Video production, Media analytics & reporting, Media strategy & planning, Paid social, Influencer & creator marketing, Organic social content, Social strategy & platform mix, Accessibility & inclusive design, Website development, Website management & maintenance, Website strategy & UX, Direct marketing & lead management, Corporate communication, PR strategy & media relations, Internal communication, Brand activation (incl. guerrilla) |
| Team (FTE) | 22,3 |

## What does The Crew do?

The Crew was founded in Brussels in 2000 by Luc de Tillesse, with a strong focus on corporate communication and annual reports. What started with turning complex business stories and numbers into clear, engaging narratives gradually grew into something much bigger. Over the years, The Crew evolved into a full-service creative agency, expanding its expertise into branding, advertising, campaigns, content and copy. Today, we bring that same ability to understand, simplify and tell a compelling story to every challenge we take on, helping brands connect with their audiences and make a lasting impact.

## Where is The Crew based?

The Crew is based in Avenue Louise 251 Louizalaan, 1050 Elsene, Belgium.

## What expertise does The Crew have?

- Brand strategy & positioning
- Customer value propositions & business development
- Marketing strategy
- Brand identity & design
- Design systems & brand guidelines
- Packaging design
- Product & service design
- Storytelling & narrative
- AI-assisted creative production
- Campaign concepts & big ideas
- Campaign execution
- Creative adaptation & versioning
- Animation, 3D & motion
- Audio & podcasts
- Content strategy & editorial
- Copywriting & long-form content
- Photography
- Print & AV production
- Social-native content
- Translations & localisation
- Video production
- Media analytics & reporting
- Media strategy & planning
- Paid social
- Influencer & creator marketing
- Organic social content
- Social strategy & platform mix
- Accessibility & inclusive design
- Website development
- Website management & maintenance
- Website strategy & UX
- Direct marketing & lead management
- Corporate communication
- PR strategy & media relations
- Internal communication
- Brand activation (incl. guerrilla)

## Which clients does The Crew work with?

- Croix-Rouge de Belgique, Ligue Braille

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 1.080.433 | € 232.938 | 17,0 |
| 2024 | / | € 1.225.933 | € 192.580 | 21,6 |
| 2025 | / | € 1.300.055 | € 185.043 | 22,3 |

## Frequently asked questions

**When was The Crew founded?** In 2000.

**Where is The Crew located?** In Elsene, Belgium.

**What is The Crew specialised in?** Brand strategy & positioning, Customer value propositions & business development, Marketing strategy, Brand identity & design, Design systems & brand guidelines, Packaging design.

**How big is The Crew?** Around 22 full-time equivalents (financial year 2025).

**Who are the clients of The Crew?** Among others Croix-Rouge de Belgique, Ligue Braille.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-13. Canonical page: https://www.ikag.be/en/factsheets/the-crew