# SKINN

SKINN is een strategisch design agency met een focus op branding. Ze helpen premium merken te (her)positioneren, definiëren of optimaliseren.

**Summary.** SKINN is a branding agency. Based in Brugge. Founded in 2016. The team is around 11 FTE. Expertise: Brand strategy & positioning, Brand identity & design, Design systems & brand guidelines, Packaging design, Content strategy & editorial, Copywriting & long-form content, Photography, Social-native content. Works for clients in HR & employer branding, Interieur & design, Overheid & non-profit, Retail & e-commerce. Reference clients include Umicore, Concertgebouw Brugge, Stad Antwerpen, Knokke-Heist, Unilin, TVH, Mermet, Hogent.

## Key facts

| Field | Value |
|---|---|
| Type | branding agency |
| Founded | 2016 |
| Location | Krakeleweg 39, 8000 Brugge |
| Website | http://www.skinn.be |
| LinkedIn | https://www.linkedin.com/company/skinn-bvba/ |
| Instagram | https://www.instagram.com/skinn.be |
| Founder(s) | Kurt De Vlieghere, David van Gessel |
| Company number | BE0882.998.324 |
| NACE main activity | 18130 - Prepress- en premediadiensten |
| Expertise | Brand strategy & positioning, Brand identity & design, Design systems & brand guidelines, Packaging design, Content strategy & editorial, Copywriting & long-form content, Photography, Social-native content, Video production, Paid social, Search advertising (SEA), Organic social content, SEO & GEO, Website development, Branding, Merkstrategie, Interior design |
| Sectors | HR & employer branding, Interieur & design, Overheid & non-profit, Retail & e-commerce |
| Team (FTE) | 11,4 |
| Average client size | 70k |
| Tech stack | Craft CMS |

## What does SKINN do?

Gidsen in het proces
SKINN is een strategisch design agency met een focus op branding. Ze helpen  premium merken te (her)positioneren, definiëren of optimaliseren. Vertrekkend vanuit het strategisch fundament van het merk, werken ze de (re)branding uit en helpen die uitrollen. Dat doen ze liefst voor middelgrote en grote KMO’s,  overheden en (inter)nationale corporates. 
Het team is gespecialiseerd  in de procesbegeleiding en de ontwikkeling van zo’n merk, én is uitvoerend sterk.
SKINN werkt met een team van 40-tal VTE, waaronder:

- 9-tal account managers
- 5 merkstrategen
- 2 motion designers, 1 3D artist, 1 copywriter, 2 front-end developers, 1 digital designer
- 13-tal brand designers
- 2 creative directors, 1 chief creative officer
- 1 Marketing Manager, 1 Finance & Payroll Officer, 1 IT Officer en 1 Management Assistant.
Wat ze niet doen: events, advertising.

## Where is SKINN based?

SKINN is based in Krakeleweg 39, 8000 Brugge, Belgium.

## What expertise does SKINN have?

- Brand strategy & positioning
- Brand identity & design
- Design systems & brand guidelines
- Packaging design
- Content strategy & editorial
- Copywriting & long-form content
- Photography
- Social-native content
- Video production
- Paid social
- Search advertising (SEA)
- Organic social content
- SEO & GEO
- Website development
- Branding
- Merkstrategie
- Interior design

## Which sectors does SKINN work for?

- HR & employer branding
- Interieur & design
- Overheid & non-profit
- Retail & e-commerce

## Which clients does SKINN work with?

- Umicore
- Concertgebouw Brugge
- Stad Antwerpen
- Knokke-Heist
- Unilin
- TVH
- Mermet
- Hogent
- Ergosleep
- Tadaaz
- CD&V
- Cras
- CIB
- Spotto
- Baunat
- Valquère
- Bavet
- Ariad
- Belcolade
- Clarysse
- Manutti
- …

## Who are the competitors of SKINN?

Base Design, Maister, Mutant, Today, Verve, Studio Dumbar, TBWA, BBDO

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 2.813.202 | € 340.184 | 28,9 |
| 2024 | / | € 1.622.414 | € 100.799 | 18,8 |
| 2025 | € 3.465.484 | € 1.209.676 | € 239.581 | 11,4 |

## Frequently asked questions

**When was SKINN founded?** In 2016.

**Where is SKINN located?** In Brugge, Belgium.

**What is SKINN specialised in?** Brand strategy & positioning, Brand identity & design, Design systems & brand guidelines, Packaging design, Content strategy & editorial, Copywriting & long-form content.

**How big is SKINN?** Around 11 full-time equivalents (financial year 2025).

**Which sectors does SKINN work for?** HR & employer branding, Interieur & design, Overheid & non-profit, Retail & e-commerce.

**Who are the clients of SKINN?** Among others Umicore, Concertgebouw Brugge, Stad Antwerpen, Knokke-Heist, Unilin, TVH, Mermet, Hogent.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-11. Canonical page: https://www.ikag.be/en/factsheets/skinn-branding-agency