# New Balls Please

100% events, voor bedrijven in binnen- en buitenland. Van corporate event tot incentive aan de andere kant van de wereld, met één vast aanspreekpunt van briefing tot afbraak.

**Summary.** New Balls Please is an agency. Based in Gent. Founded in 2013. The team is around 10 FTE. Expertise: Storytelling & narrative, Influencer & creator marketing, Brand activation (incl. guerrilla), Events & experiences, Trade fairs & exhibitions. Reference clients include ASICS, ING, EWI, Volvo, Versele-Laga, Phoenix-Contact, AB InBev, Proximus, Bidfood, Brooks, Callebaut, Elia, Unilever Food Solutions, Fidlab.

## Key facts

| Field | Value |
|---|---|
| Founded | 2013 |
| Location | Dublinstraat 31/004, 9000 Gent |
| Website | https://www.newballsplease.be |
| LinkedIn | https://www.linkedin.com/company/new-balls-please/ |
| Instagram | https://www.instagram.com/newballspleaseevents/ |
| Company number | BE0542.997.486 |
| NACE main activity | 93299 - Overige recreatie- en ontspanningsactiviteiten, neg |
| Expertise | Storytelling & narrative, Influencer & creator marketing, Brand activation (incl. guerrilla), Events & experiences, Trade fairs & exhibitions |
| Team (FTE) | 10,0 |

## What does New Balls Please do?

## Wat we doen

- **Corporate events:** kick-offs, productlanceringen, klantenevents, congressen en personeelsfeesten, van concept tot uitvoering.
- **Internationale events:** events, meetings en roadshows in heel Europa en daarbuiten, met lokale partners ter plaatse.
- **Incentives:** reizen die je team echt belonen, van Namibië en Vietnam tot Menorca en Saalbach-Hinterglemm.
- **Creatie:** eventconcepten, design en communicatie rond je event. 

## Hoe we werken

1. **Briefing:** je spreekt meteen met een senior project manager, die je project van begin tot eind trekt.
2. **Concept & voorstel:** creatieve richting, gedetailleerd budget, locatie- of bestemmingsvoorstel en logistiek plan.
3. **Validatie:** scope, budget en timing liggen vast. Geen verrassingen achteraf.
4. **Productie & coördinatie:** locaties, leveranciers, reizen en techniek. Jij houdt één aanspreekpunt.
5. **Uitvoering:** ons team staat op de vloer, jij focust op je gasten.
Elk project sluiten we af met een debrief: wat werkte, wat we meten en wat we meenemen naar je volgende event.

## Voor wie
We werken voor bedrijven in Sport & Lifestyle, Pharma & Healthcare, Tech & Innovation, FMCG & Retail, Finance & Professional Services en Automotive & Industry. Onder meer ASICS, ING, Hilti, Unilever Food Solutions, Volvo, Bidfood, Uber, Securitas, Vorwerk, Callebaut en Proximus rekenden op ons.

## Ons team
Meer dan 20 event experts, meertalig in het Nederlands, Frans en Engels, met kantoren in Kruisem (BE) en Amsterdam (NL).

## Where is New Balls Please based?

New Balls Please is based in Dublinstraat 31/004, 9000 Gent, Belgium.

## What expertise does New Balls Please have?

- Storytelling & narrative
- Influencer & creator marketing
- Brand activation (incl. guerrilla)
- Events & experiences
- Trade fairs & exhibitions

## Which clients does New Balls Please work with?

- ASICS, ING, EWI, Volvo, Versele-Laga, Phoenix-Contact, AB InBev, Proximus, Bidfood, Brooks, Callebaut, Elia, Unilever Food Solutions, Fidlab

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 1.009.453 | € 305.595 | 9,7 |
| 2024 | / | € 1.188.902 | € 463.764 | 10,1 |
| 2025 | / | € 993.931 | € 204.420 | 10,0 |

## Which awards has New Balls Please won?

5x BEA Awards

- BEA Awards 2025, Bronze (Business-to-Employees) - The Digital Drop
- BEA Awards 2024, Silver (B2B Events) - Future Menus (Unilever Food Solutions)
- BEA Awards 2021, Gold (B2E Events) - Kick-off 2021 (Hilti)
- BEA Awards 2016, Gold - Launch Volvo XC90
- BEA Awards 2016, Bronze - World Chocolate Masters 2015

## Frequently asked questions

**When was New Balls Please founded?** In 2013.

**Where is New Balls Please located?** In Gent, Belgium.

**What is New Balls Please specialised in?** Storytelling & narrative, Influencer & creator marketing, Brand activation (incl. guerrilla), Events & experiences, Trade fairs & exhibitions.

**How big is New Balls Please?** Around 10 full-time equivalents (financial year 2025).

**Who are the clients of New Balls Please?** Among others ASICS, ING, EWI, Volvo, Versele-Laga, Phoenix-Contact, AB InBev, Proximus, Bidfood, Brooks, Callebaut, Elia, Unilever Food Solutions, Fidlab.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-13. Canonical page: https://www.ikag.be/en/factsheets/new-balls-please