# Louis Van Belle

SEA freelancer dat bedrijven laat groeien met Google Ads. Sturend op winst, niet op omzet. Geen zwarte doos: je weet altijd wat er gebeurt, waarom, en wat het oplevert

**Summary.** Louis Van Belle is a SEA agency. Based in Kortrijk. Founded in 2024. Expertise: AI & innovation strategy, Data & martech strategy, Marketing strategy, Measurement & attribution strategy, AI-assisted creative production, Campaign concepts & big ideas, Campaign execution, Creative adaptation & versioning. Works for clients in Horeca & toerisme. Reference clients include Cyclobility, Dewaele Vastgoed, Het Bataljon, WONDR, makeyour.com, Auping, TUI Belgium, Just Russel.

## Key facts

| Field | Value |
|---|---|
| Type | SEA agency |
| Founded | 2024 |
| Location | Goedendaglaan 8, 8500 Kortrijk |
| Website | https://www.louisvanbelle.be/ |
| LinkedIn | https://www.linkedin.com/in/louis-van-belle/ |
| Founder(s) | Louis Van Belle |
| Company number | BE0802.455.066 |
| NACE main activity | 73300 - Activiteiten van adviesbureaus op het gebied van public relations en communicatie |
| Expertise | AI & innovation strategy, Data & martech strategy, Marketing strategy, Measurement & attribution strategy, AI-assisted creative production, Campaign concepts & big ideas, Campaign execution, Creative adaptation & versioning, Performance creative & DCO, Digital & programmatic buying, Media analytics & reporting, Media strategy & planning, Retail media & marketplaces, Search advertising (SEA), Conversion rate optimisation, SEO & GEO, Website development, CRM & lifecycle strategy, Marketing automation, Dashboards & reporting, GDPR, privacy & compliance, Tracking & tag management, Employer brand strategy, Recruitment campaigns, Online marketing, SEA |
| Sectors | Horeca & toerisme |

## What does Louis Van Belle do?

**Over ons**

Louis Van Belle is een SEA freelancer dat 100% focust op Google Ads voor winstgevende groei. De rode draad: we sturen op winst (POAS via ProfitMetrics) in plaats van op ROAS, zodat elke euro budget naar de campagnes en producten met de hoogste marge gaat.

Louis Van Belle heeft jarenlange ervaring in Google Ads en SEA, geeft in-company opleidingen en runt de SEA Groeischool. Gewerkt voor merken als Just Russel, WONDR, Auping, TUI en Dewaele Vastgoed, ...

**Wat we doen**

- Google Ads / SEA-strategie en uitvoering
- Winstgedreven campagnesturing (POAS via ProfitMetrics)
- Feed management via Channable
- ChatGPT Ads: adverteren binnen AI-zoekomgevingen. Surf naar chatgptads.be voor meer info.
- Datagedreven optimalisatie, schaal- en biedstrategie
**Voor wie**

Bedrijven die willen doorgroeien met Google Ads, van ± 10 miljoen naar 20 à 30 miljoen omzet — met leadgeneratie of e-commerce als focus.

## Where is Louis Van Belle based?

Louis Van Belle is based in Goedendaglaan 8, 8500 Kortrijk, Belgium.

## What expertise does Louis Van Belle have?

- AI & innovation strategy
- Data & martech strategy
- Marketing strategy
- Measurement & attribution strategy
- AI-assisted creative production
- Campaign concepts & big ideas
- Campaign execution
- Creative adaptation & versioning
- Performance creative & DCO
- Digital & programmatic buying
- Media analytics & reporting
- Media strategy & planning
- Retail media & marketplaces
- Search advertising (SEA)
- Conversion rate optimisation
- SEO & GEO
- Website development
- CRM & lifecycle strategy
- Marketing automation
- Dashboards & reporting
- GDPR, privacy & compliance
- Tracking & tag management
- Employer brand strategy
- Recruitment campaigns
- Online marketing
- SEA

## Which sectors does Louis Van Belle work for?

- Horeca & toerisme

## Which clients does Louis Van Belle work with?

- Cyclobility, Dewaele Vastgoed, Het Bataljon, WONDR, makeyour.com, Auping, TUI Belgium, Just Russel

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 48.214 | € 48.164 | / |
| 2024 | / | € 260.428 | € 253.773 | / |
| 2025 | / | € 340.834 | € 335.153 | / |

## Frequently asked questions

**When was Louis Van Belle founded?** In 2024.

**Where is Louis Van Belle located?** In Kortrijk, Belgium.

**What is Louis Van Belle specialised in?** AI & innovation strategy, Data & martech strategy, Marketing strategy, Measurement & attribution strategy, AI-assisted creative production, Campaign concepts & big ideas.

**Which sectors does Louis Van Belle work for?** Horeca & toerisme.

**Who are the clients of Louis Van Belle?** Among others Cyclobility, Dewaele Vastgoed, Het Bataljon, WONDR, makeyour.com, Auping, TUI Belgium, Just Russel.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-13. Canonical page: https://www.ikag.be/en/factsheets/louis-van-belle-sea-agency
