# Lead On

Lead On is een performance marketing agency dat ondernemers en ondernemingen zowel online als offline ondersteunt om hun business doelstellingen te halen.

**Summary.** Lead On is a Performance marketing agency. Based in Erpe-Mere. Founded in 2019. The team is around 6 FTE. Expertise: Paid social, Search advertising (SEA), SEO & GEO, Digital marketing, Online marketing, SEA, Performance marketing, CRO. Reference clients include Easyfairs Group, The Park, Unizo, Emeria Group, Nona Drinks, Attentia, Exit Games, Dult Vastgoed.

## Key facts

| Field | Value |
|---|---|
| Type | Performance marketing agency |
| Founded | 2019 |
| Location | Oudenaardsesteenweg 256 bus 5, 9420 Erpe-Mere |
| Website | http://www.leadon.be |
| LinkedIn | https://www.linkedin.com/company/leadonbe/ |
| Instagram | https://www.instagram.com/leadon.be/ |
| Founder(s) | Luc Missinne, Margot Missinne, Nicolas Boussaer, Quinten Hebbelynck |
| Company number | BE0771.335.288 |
| NACE main activity | 73110 - Activiteiten van reclamebureaus |
| Expertise | Paid social, Search advertising (SEA), SEO & GEO, Digital marketing, Online marketing, SEA, Performance marketing, CRO, Lead generation, Marketing automation, SEO |
| Team (FTE) | 5,5 |
| Average client size | 50k |
| Tech stack | Wordpress, Webflow, Craft |

## What does Lead On do?

Performance marketing agency dat ondernemers en ondernemingen zowel online als offline ondersteunt om hun business doelstellingen te halen.
Klanten:
Onze gemiddelde klanten zijn de middelgrote tot grote KMO's in België. Vaak werken we dan ook samen met klanten die actief zijn in het buitenland en we dus samenwerken met andere marketingdiensten. We focussen ons niet op specifieke sectoren. Maar hebben veel ervaring in de immo, bouw & event sector. We hebben een gezonde mix tussen B2B en B2C klanten, als we mogen kiezen dan opteren we voor B2C klanten.
Zelfomschreven cultuur:
Flexibel, Transparant, Expertise, Betrouwbaar, Vast team
Team:
Quinten: Consultancy, performance marketing, strategie
Margot: Project management, merkstrategie
Luc: PR, communicatie
Nicolas: Consultancy, performance marketing, data & tracking
Antke: Content marketing, social media
Charlotte: Project management, social content
Niels: performance marketeer, paid
Nathalie: performance marketeer, paid
Stef: Consultancy, performance marketing, teamlead
Bryan: performance marketeer, seo, geo
Bjorn: performance marketeer, seo, e-mailmarketing
Bram: website developer
Delphine: graphic designer, UX/UI
Nouchka: graphic designer, branding

## Where is Lead On based?

Lead On is based in Oudenaardsesteenweg 256 bus 5, 9420 Erpe-Mere, Belgium.

## What expertise does Lead On have?

- Paid social
- Search advertising (SEA)
- SEO & GEO
- Digital marketing
- Online marketing
- SEA
- Performance marketing
- CRO
- Lead generation
- Marketing automation
- SEO

## Which clients does Lead On work with?

- Easyfairs Group
- The Park
- Unizo
- Emeria Group
- Nona Drinks
- Attentia
- Exit Games
- Dult Vastgoed

## Who are the competitors of Lead On?

Marked, Digital Leader, Ants

## Which partners does Lead On work with?

OMCollective, SQLI, Dear Digital

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 254.203 | € 116.428 | 3,2 |
| 2024 | / | € 266.645 | € 89.476 | 4,3 |
| 2025 | / | € 432.948 | € 171.591 | 5,5 |

## Frequently asked questions

**When was Lead On founded?** In 2019.

**Where is Lead On located?** In Erpe-Mere, Belgium.

**What is Lead On specialised in?** Paid social, Search advertising (SEA), SEO & GEO, Digital marketing, Online marketing, SEA.

**How big is Lead On?** Around 6 full-time equivalents (financial year 2025).

**Who are the clients of Lead On?** Among others Easyfairs Group, The Park, Unizo, Emeria Group, Nona Drinks, Attentia, Exit Games, Dult Vastgoed.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-13. Canonical page: https://www.ikag.be/en/factsheets/lead-on-performance-marketing-agency