# AdSomeNoise

AdSomeNoise is a new breed of advertising agency. We want to build the agency of the future. That is not an arrogant claim. It’s our ambitious target.

**Summary.** AdSomeNoise is an agency. Based in Leuven. Founded in 2012. The team is around 21 FTE. Expertise: AI & innovation strategy, Brand strategy & positioning, Customer & audience strategy, Brand identity & design, Product & service design, AI-assisted creative production, Campaign concepts & big ideas, Campaign execution. Works for clients in Financieel & verzekeringen, Overheid & non-profit, Retail & e-commerce, Telecom & media. Reference clients include ING, Telenet, BASE, museumPASSmusees.

## Key facts

| Field | Value |
|---|---|
| Founded | 2012 |
| Location | Schipvaartstraat 26, 3000 Leuven |
| Website | https://www.adsomenoise.com |
| LinkedIn | https://www.linkedin.com/company/adsomenoise/ |
| Instagram | https://www.instagram.com/adsomenoise |
| Company number | BE0845.005.996 |
| NACE main activity | 73110 - Activiteiten van reclamebureaus |
| Expertise | AI & innovation strategy, Brand strategy & positioning, Customer & audience strategy, Brand identity & design, Product & service design, AI-assisted creative production, Campaign concepts & big ideas, Campaign execution, Creative adaptation & versioning, Performance creative & DCO, Content strategy & editorial, Digital & programmatic buying, Media strategy & planning, Offline buying (TV, radio, print, OOH), Search advertising (SEA), Influencer & creator marketing, Organic social content, Social strategy & platform mix, CRM & lifecycle strategy, Direct marketing & lead management, Dashboards & reporting, Data science & analytics (incl. predictive modelling), Employer brand strategy, Recruitment campaigns |
| Sectors | Financieel & verzekeringen, Overheid & non-profit, Retail & e-commerce, Telecom & media |
| Team (FTE) | 21,4 |

## What does AdSomeNoise do?

AdSomeNoise is a new breed of advertising agency. We want to build the agency of the future. That is not an arrogant claim. It’s our ambitious target.

## Where is AdSomeNoise based?

AdSomeNoise is based in Schipvaartstraat 26, 3000 Leuven, Belgium.

## What expertise does AdSomeNoise have?

- AI & innovation strategy
- Brand strategy & positioning
- Customer & audience strategy
- Brand identity & design
- Product & service design
- AI-assisted creative production
- Campaign concepts & big ideas
- Campaign execution
- Creative adaptation & versioning
- Performance creative & DCO
- Content strategy & editorial
- Digital & programmatic buying
- Media strategy & planning
- Offline buying (TV, radio, print, OOH)
- Search advertising (SEA)
- Influencer & creator marketing
- Organic social content
- Social strategy & platform mix
- CRM & lifecycle strategy
- Direct marketing & lead management
- Dashboards & reporting
- Data science & analytics (incl. predictive modelling)
- Employer brand strategy
- Recruitment campaigns

## Which sectors does AdSomeNoise work for?

- Financieel & verzekeringen
- Overheid & non-profit
- Retail & e-commerce
- Telecom & media

## Which clients does AdSomeNoise work with?

- ING, Telenet, BASE, museumPASSmusees

## Key financials

Source: NBB annual accounts. "/" means not filed (abbreviated format); FTE = average number of full-time equivalents.

| Year | Revenue | Gross margin | EBITDA | FTE |
|---|---|---|---|---|
| 2023 | / | € 1.342.314 | € 77.336 | 22,2 |
| 2024 | / | € 1.691.952 | € 214.058 | 23,1 |
| 2025 | / | € 1.459.492 | € 75.800 | 21,4 |

## Which awards has AdSomeNoise won?

12x IAB MIXX Awards - Agency of the Year

- Agency of the Year 2025, Gold (Most Entrepreneurial Agency)
- IAB MIXX Awards 2025, Silver (VR/AR/New Tech) - Telenet
- IAB MIXX Awards 2025, Gold (SEO) - Samsung
- IAB MIXX Awards 2025, Bronze (Best Use of AI) - Samsung
- IAB MIXX Awards 2025, Bronze (Direct Response/Lead Generation) - Telenet
- IAB MIXX Awards 2024, Silver (Digital OOH) - Samsung
- IAB MIXX Awards 2024, Silver (VR/AR/New Tech) - M Leuven
- IAB MIXX Awards 2024, Gold (Product Innovation) - Samsung
- IAB MIXX Awards 2023, Silver (Best Use of Marketing Technology) - Samsung
- IAB MIXX Awards 2023, Bronze (Best E-Commerce Campaign) - Scooore
- IAB MIXX Awards 2023, Gold (Best Use of Data Technology) - Samsung
- IAB MIXX Awards 2020, Special Award (Best Use of Marketing Technology) - Exterioo
- IAB MIXX Awards 2019, Silver (Best Use of MarTech Tool) - Carglass

## Frequently asked questions

**When was AdSomeNoise founded?** In 2012.

**Where is AdSomeNoise located?** In Leuven, Belgium.

**What is AdSomeNoise specialised in?** AI & innovation strategy, Brand strategy & positioning, Customer & audience strategy, Brand identity & design, Product & service design, AI-assisted creative production.

**How big is AdSomeNoise?** Around 21 full-time equivalents (financial year 2025).

**Which sectors does AdSomeNoise work for?** Financieel & verzekeringen, Overheid & non-profit, Retail & e-commerce, Telecom & media.

**Who are the clients of AdSomeNoise?** Among others ING, Telenet, BASE, museumPASSmusees.

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Factsheet published by IKAg. Figures from the annual accounts up to financial year 2025. Company data verified with the CBE on 2026-10-25. Canonical page: https://www.ikag.be/en/factsheets/adsomenoise